Transforming Hotel Sales with 3D Virtual Tours:
A Game-Changer for Guest Experience
This fall, I had created a 3D virtual tour that fundamentally changed how we sell our hotel. The results? Increased efficiency, faster decision-making, and a guest experience that sets us apart in the competitive luxury hospitality market.
The Problem We Solved
Site visits are time-consuming. Coordinating schedules, arranging staff, and physically showing spaces ate up valuable hours for our sales team. International clients faced even greater barriers—distance, time zones, and travel costs made in-person visits nearly impossible. We needed a scalable solution that maintained the quality of our presentation while being accessible 24/7.
The Solution
Our 3D virtual tour operates like Google Street View for our entire property. Guests can navigate event spaces, guest rooms, and amenities at their own pace, from anywhere in the world. But we went beyond basic walkthrough functionality:
- Dollhouse view gives a comprehensive perspective of layouts and spatial relationships
- Floor plans with dimensions help production houses and event planners strategize setups remotely
- Labeled furniture and amenities provide transparency about what's included
- Pre-set presentation slideshows ensure consistent, on-brand storytelling
The Integration
By embedding these tours into Marriott's Sales Companion platform, our sales and catering managers now send interactive proposals that far surpass traditional factsheets and PowerPoint decks. It's visually stunning, professionally aligned with our brand, and infinitely more engaging.
Shela brought our hotel into the future. Her 3D virtual tour elevates our brand presentation to a level our competitors simply can't match. Clients are consistently impressed before they even walk through our doors.
Sales Team
The Impact
For leisure travelers, the guesswork is gone. They can explore room types, check out the swimming pool and fitness center, and book with confidence. For corporate clients and event planners, they can assess spaces and begin logistics planning before arrival. For our sales team, hours previously spent on site visits are now redirected toward relationship-building and closing deals.
We've essentially created a virtual sales team that works 24/7, 365 days a year—facilitating decision-making and dramatically increasing sales efficiency. This is the future of luxury hotel marketing, and we're leading the way.
